
Project Milestone 1
Establish Your Digital Brand & Claim Your Online Real-estate
What do you need to have ready?
Your business logo is the visual cornerstone of your brand. With users accessing your platform across various devices, it’s crucial to use the right version of your logo in the right places.
Site Logo
Used for headers, login screens, and desktop views.
- Full-size branding representation
- Ensures brand visibility on larger screens
- Sets the tone for your entire platform

App Logo
Designed for mobile optimization and app store clarity.
- Sharp and recognizable on small screens
- Boosts visibility in mobile environments
- Strengthens brand recall

Favicon
Your brand’s presence in browser tabs and bookmarks.
- Compact, clean design at 16×16 or 32×32
- Perfect for multitabs and quick-recognitionrand Identity
- Keeps your brand visible, even in tiny spaces

Professionally Designed Logo Variations
Get a full suite of digital logos tailored to your business:
✅ 5 initial logo options – Up To 3 Revisions
✅ 3 app logo designs – Up To 3 Revisions
✅ 3 favicon designs – Up To 3 Revisions

How would you like to proceed?
Current Project Price
Maintain consistency throughout your web app with centralized control over your branding. Update fonts, colors, buttons, and form styling at any time. Our expert team can define and implement everything for you—or you can upload your existing specs.

Fonts
Choose and implement fonts that match your brand’s tone.
- Choose: from a wide range of Google Fonts .
- Ensure: typography aligns with your color palette
- Optimize: readability across devices

Colors
Evoke the right emotions with a carefully curated color palette.
- Strategic Color Selection: Define brand-appropriate hues.
- Precise Hex Codes: Maintain color accuracy and consistency.
- Dashboard Integration: Easily manage colors through your site’s settings.

Buttons
Guide users through your web app with visually engaging, brand-aligned call-to-action buttons.
- Optimized CTA Design: Create buttons that drive conversions.
- Seamless Brand Integration: Ensure button styles align with your brand.
- User-Centered Design: Improve user navigation and interaction.

Forms
Ensure every form on your web app is visually appealing, user-friendly, and on-brand.
- Customized Form Design: Tailored aesthetics that enhance engagement.
- Consistent Branding: Ensure forms match your overall style guide.
- Optimized Functionality: Streamline data collection and user interaction.

Digitally Defined. Professionally Executed.
Our design team will help you define, refine, and implement every aspect of your branding. Once approved, our technical team integrates everything seamlessly into your web application.
✅ Font Style Selection – Choose from Google Fonts and assign them to typography elements (H1–H6, body, links, etc.)
✅ Color Scheme – Define primary, secondary, and background colors for a cohesive look.
✅ Form Styling – Customize text fields, submit buttons, and color styling for a polished user experience.
✅ Button Design – Ensure all call-to-action buttons align with your branding.
How would you like to proceed?
Current Project Price
Setting your digital brand rules is the first step to creating your dream branded Web App

Build Your Web App Theme
We provide easy no-code tools that allow you to build and update all parts of your Digital Web Apps. No more worrying about policies causing you to lose your hard work and audience.
Build with No-Code Web Builders and Drag-and-Drop Widgets
Efficiently manage your online assets and optimize your content strategy to maximize the impact of your digital media efforts.
Use our drag-and-drop interface to design and build your responsive web application in just a few clicks. Choose from a variety of templates, widgets, and integrations to create a unique solution tailored to your business needs.
Design for Mobile, Tablet, and Desktop Screens
Design a responsive header for site logos and menus. Ensure your header is visually appealing and navigable on all devices.
Features:
- Responsive Design: Adapt to different screen sizes.
- Brand Integration: Incorporate your logo and brand elements.
- Navigation: Provide easy access to key sections of your web app.
Create a footer for additional information and legal links. Your footer will provide essential details and improve site navigation.
Features:
- Legal Links: Include links to terms and conditions, privacy policy, etc.
- Contact Information: Display contact details and social media links.
- Additional Navigation: Offer shortcuts to important pages.
Standardize blog and social post designs. Ensure consistency in appearance and functionality for all your posts.
Features:
- Consistent Layout: Maintain a uniform design across all posts.
- Engagement Tools: Include comment sections, social sharing buttons, etc.
- Visual Appeal: Use images, videos, and other media effectively
Standardize all page layouts. Create a cohesive look and feel across your entire web app.
Features:
- Uniform Design: Ensure all pages have a consistent appearance.
- Flexible Layouts: Adapt templates to different content types.
- Brand Consistency: Maintain your brand’s look and feel throughout.
Design archive pages for content feeds. Organize and display your past content efficiently.
Features:
- Organized Layout: Arrange content in a user-friendly manner.
- Filter Options: Allow users to filter content by date, category, etc.
- Search Functionality: Enable easy searching of archived content.
Customize error pages for a consistent user experience. Ensure your 404 pages align with your brand and guide users back to useful content.
Features:
- Branding: Maintain your brand’s design elements.
- Helpful Links: Provide navigation options to return to active pages.
- Custom Messages: Use friendly and informative error messages.
Web App Email Template Branding:

Your Web App will send automated emails for various interactions, such as registration confirmations or password resets. Branded emails are trusted more than plain text, so ensure they reflect your brand. Easily manage and control your branded Web App email templates.
Features:
- Consistent Branding: Align email design with your web app’s look and feel.
- Automation: Set up automated email responses for common interactions.
- Customization: Personalize emails to enhance user engagement.
Using your Digital Theme Branding Guide, we provide you with:
Start your journey with gend.me and create a Web App that truly represents your brand!
Your Focus Items
When creating your Web App Logo, prioritize establishing brand consistency throughout your digital landscape. It’s crucial to consider all digital assets from the outset, as users often initiate their interaction with your business online.
Digital Logos
Defining Your Digital Presence Through Branded Logos
Site Logo – Versatility Matters
Ensure your Web App Logo shines on both light and dark backgrounds. With users customizing their settings, it’s vital to maintain a visually appealing logo in various situations where background shades may differ.

Site Favicon
Beyond your main logo, there are instances where a compact square version is essential. From serving as a favicon on browser tabs to becoming your App Icon on mobile devices, having a matching favicon is imperative for user recognition across the web. Design a favicon that resonates with users wherever they encounter your brand!

Your Theme Style Guide serves as the essential rulebook, shaping your brand’s voice across platforms. It outlines font types for a cohesive visual experience, a defined color spectrum to evoke emotions and enhance recognition, logo usage guidelines for consistent brand representation, and an overall look and feel standard for unified communication. This guide empowers your team to maintain brand integrity, fostering trust and leaving a lasting, impactful impression on your audience.
Digital Style Guide
Infusing Emotion into Your Online Palette
Choosing your brand colors goes beyond aesthetics; it’s a strategic decision to evoke the right emotions. In the digital realm, colors are represented by hex codes (e.g., white is #ffffff, black is #000000).
Streamline the management of your web app colors through the intuitive site settings dashboard, empowering your Digital Business to consistently reflect your branding choices as you visually pick your hex colors.
How to update Web App Global Colors

Elevate Your Web App’s Aesthetics with Ease
As an admin user viewing your connected web app, access color settings through the “Edit with Visual Page Builder” navigation item. Hover over it to reveal the “Site Settings” menu item and click on it.

Within your Site Settings, click on “Global Colors.” Aligned with your Brand Style Guide, your web app will be meticulously matched to your brand colors. Share your main colors through the color picker below or provide RGB or Hex codes.
Ensure readability brilliance by carefully selecting font types for your Brand Style Guide, focusing on seamless rendering across the web.
Opt for a Google Font type that aligns with your brand’s identity. Explore a plethora of options at fonts.google.com.
How to update Web App Global Fonts

As an admin user viewing your connected web app, access font settings through the “Edit with Visual Page Builder” navigation item. Hover over it to reveal the “Site Settings” menu item and click on it.

From there, navigate to the “Global Fonts” tab in the side menu of your “Site Settings.”
Effortlessly configure, manage, and update your web app’s site-wide settings from this centralized hub. Craft a captivating and consistent typographic experience for your users.
Visually create your entire theme from scratch or utilize pre-built templates for headers, footers, pages, and more!
We provide our members with easy-to-use, no-code tools, enabling them to build and own their entire Web App Theme effortlessly. Say goodbye to concerns about policies jeopardizing your hard work and audience engagement.
Take control of your web app’s aesthetic with ease.
Responsive Design
Develop and test designs seamlessly on Mobile, Tablet, and Desktop.
Customize the appearance and specify what content should be displayed on different devices for a responsive and user-friendly experience.

We provide our members with easy-to-use, no-code tools, enabling them to build and own their entire Web App Theme effortlessly. Say goodbye to concerns about policies jeopardizing your hard work and audience engagement.
Take control of your web app’s aesthetic with ease.
Scheduled Automatic Targeted Email, the Power of Email. Ensuring Secure Communication.
Email remains one of the most secure forms of business communication, offering business owners complete control over their email lists. Our platform provides pre-integrated capabilities, allowing business owners to fully brand their Web App emails, ensuring instant and secure communication. Customize your automated email notifications to create a cohesive and unified experience for your online customers.
Email marketing to members that are expeting to receive mail from you is an extremely effective marketing strategy.
We provide you with the tools needed to segment your users and customers to provide them automatic scheduled emails to automatically support, onboard and upsell to the users on your web app.
Crafting a Branded Email Experience for Your Web App
Branding your web app’s email experience begins with designing the base HTML email template. Utilize a visual page builder to customize the header, footer, colors, and text types for all automated emails, including password resets and post notifications.
Navigate to “Email” and then “App Email Template” in the backend dashboard to unleash your creative control.

Streamlining Store Notification Emails
For seamless customer communication, automated email notifications play a crucial role in keeping customers informed about their orders.
Head to the backend dashboard, click on “Email,” and then access “Store Emails” to ensure all your store notifications are visually appealing and provide the right information for efficient order fulfillment.

Fostering Engagement with Community Emails
Keeping your community engaged involves sending timely email notifications for profile activities that interest your users.
Manage all your community emails effortlessly by navigating to the backend dashboard, clicking on “Email,” and then selecting “Community Emails.” Keep your users informed and engaged in the vibrant life of your Web App community.

Open Your Store With Digitized Sales Offers
Your Theme Style Guide serves as the essential rulebook, shaping your brand’s voice across platforms. It outlines font types for a cohesive visual experience, a defined color spectrum to evoke emotions and enhance recognition, logo usage guidelines for consistent brand representation, and an overall look and feel standard for unified communication. This guide empowers your team to maintain brand integrity, fostering trust and leaving a lasting, impactful impression on your audience.
Showcase product feeds with ease, controlling the appearance anywhere on your Web App.
Whether creating a store feed, displaying options, or suggesting upsells/cross-sells, use the “Products” Page builder widget effortlessly.
Visually construct your product pages and gather essential information for sales completion.
Exercise control over template visibility by product, category, and tags, tailoring your approach to each offering.
The Smart Choice
Let’s face it people are connecting remotely online today and if your business isn’t focusing on better supporting your community online you are missing out on a large business opportunity. The major risk being that social media platforms can change any of their policies that affect your business accounts, business data, and digital content.
We make it easy for our App Builder Members to connect and support their entire community.

